Health Profits Academy 6-Week Intensive Coaching
Preflight Training #2

In this 2nd optional "pre-flight" training session, Buck identifies several "House Is On Fire" dietary supplement markets utilizing web-based techniques and tools, most of which are free. He reveals a simple trick for teasing out the best selling offers of supplement companies operating "under the radar" plus shows how to cross check them against the best-selling "Big Pharma" alternatives. Finally, he opens up the lines for a very valuable and engaging Q & A session.

Preflight Training Resources

  • Top Most Prescribed, Top-Selling Drugs
    Top Most Prescribed, Top-Selling Drugs

    Top 10 pharmaceutical drugs by monthly prescription and by sales. Includes associated conditions these drugs are meant to address. Source: Medscape.com (Google "Top 100 Most Prescribed, Top-Selling Drugs")

Macromark.com - Specializes in the brokerage of targeted email and direct mail lists. The "Search Datacards" menu item on the home page offers a wealth of insight on hot dietary supplement markets and other valuable competitive intelligence.

Other sites referenced:

Advanced Bionutritionals - Example of a dietary supplement company flying "under the radar."

Swanson Vitamins - Condition-specific product ideas.

Supply Side (Ingredient Marketplace Show) - One of Buck's favorite conferences for discovering unique ingredients backed by human clinical studies.

 

WhosMailingWhat.com - [Fee-based] Very powerful competitive intelligence tool. Allows you to research and track both direct mail and email marketing campaigns.